Sugar Sector

MSM Malaysia Holdings Berhad produces, markets and sells refined sugar products under its flagship brand, Gula Prai.

Our Sugar Sector operates mainly through our 51% owned subsidiary, MSM Malaysia Holdings Berhad (MSM). MSM is Malaysia’s leading refined sugar producer and one of the largest standalone sugar refiners in Asia.

MSM is involved in producing, marketing and selling refined sugar products under the flagship brand, Gula Prai. The company conducts its business principally through three operating subsidiaries, MSM Prai Berhad, MSM Perlis Sdn. Bhd., and MSM Sugar Refinery (Johor) Sdn. Bhd., producing a variety of sugar products ranging from refined sugar of various grain sizes, brown sugar, liquid sugar, premix to molasses, catering to a wide range of consumers’ needs and demands. In addition, MSM also operates a logistics company – MSM Logistics Sdn. Bhd.

At present, MSM’s annual production capacity reaches 2.25 million metric tonnes of refined sugar for the domestic and export markets. In 2019, MSM produced 1,073,888 tonnes of refined sugar, of which about 83,341 tonnes are catered for the export market.

Incorporated on 10 March 2011, MSM has been listed on the Main Market of Bursa Malaysia and has a market capitalisation of RM618.6 million as at 31 December 2019. MSM combines economic success with environmental protection and social responsibility for a sustainable future.

Production capacity

2.25 million MT

of refined sugar for the domestic and export markets

3

Refineries

MSM Perlis Sdn Bhd - Chuping, Perlis

MSM Perlis Sdn. Bhd. operates the sugar refinery in Chuping, Perlis. Located on the northern part of Peninsular Malaysia, the refinery operates with an annual production capacity of 180,000 tonnes of refined sugar, representing approximately 16% of MSM’s total production capacity.

MSM Prai Berhad - Penang

MSM Prai Berhad operates the Prai sugar refinery in Penang. Located on the northwest coast of Peninsular Malaysia, the facility is the country’s largest sugar refinery with an annual production capacity of 960,000 tonnes of refined sugar, accounting for up to 84% of MSM’s total production capacity.

MSM Sugar Refinery (Johor) Sdn Bhd - Tanjung Langsat, Pasir Gudang, Johor

MSM Johor fully commissioned in November 2018, provide an avenue for MSM Group to support domestic demand and further ramp up its export sales at a competitive pricing as it is strategically located at Tanjung Langsat Port, Pasir Gudang, Johor and is anticipated to reduce cost across the value chain following the strategic port facilities which contribute towards cost-efficiency as well as reducing manpower intensive through the usage of state-of-art machines with better technology and fully automated.

Gula Prai – The No.1 Selling Brand in Malaysia

For half a century, the iconic home-grown product, Gula Prai has been the premium sugar brand in Malaysia and the most popular choice among consumers.

0%
61%

Domestic Market Share

Aside from household consumers, MSM sells to a wide range of customers in Malaysia and in other countries directly and indirectly through traders, wholesalers and distributors. Its customers include major companies in the beverage and confectionery industries, hotels, restaurants, food outlets, modern-trade chain and various sizes of supermarket nationwide.

Market Destination

MSM exported a total of 83,341 tonnes of refined sugar to more than 10 countries around the world in 2019

where the top five key export markets being, South East Asia (28.88%), South Korea (15.04%), China (14.11%), New Zealand (13.66%), and Australia (12.35%). 

Sugar’s Subsidiaries

MSM Prai Berhad

MSM Logistics Sdn. Bhd.

  • MSM Perlis Sdn. Bhd.
  • MSM Sugar Refinery (Johor) Sdn. Bhd.

* The list of subsidiaries is not comprehensive. Further details on the equity shareholdings of FGV in its subsidiaries can be referred to in the Financial Statements

# Joint ventures or Associated company

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